Portfolio

Blogs and thought leadership

• A product marketing blog about a new feature released by Oradian.
• A content piece about “biophilic design” for health and safety news site SHP.
• An article about real estate in the Middle East for Cityscape Intelligence,
• An article for MENA-facing healthcare intelligence company Omnia Health.
• An article about Pelé for award-winning football blog Game of the People.

Advertorial

• A ghostwritten piece on the danger of AI within the legal services sector, for Checkboard/Kord, in the Law Society Gazette.
• A ghostwritten piece for the Facilities Show event, which appeared in “Raconteur” magazine.
• An article on data for Fintech News Philippines
• A supplement for the Lloyds Bank National Business Awards in the I newspaper.
• A guide to COVID-19 cleaning guidelines for health and safety services Barbour EHS in a facilities industry journal.

Websites

• I wrote the copy for the new Kord website. This was a complete brand overhaul, requiring hours of research, and interviews with internal stakeholders.
• I also wrote the copy for the rebranded Checkboard website, reorienting the brand from a business to a consumer audience.

Email

Pictured here are two email campaigns from Kord. These were sent out by some of Kord’s industry publishing partners, but the copy came from me, and the design from our in-house graphic designer.

eBooks/white papers

• 81 Workplace Wellbeing Ideas, a ‘fun’ free download to raise the profile of a new event.
• The End of Health and Safety Gone Mad for several health and safety brands.
• The Oradian guide to financial technology in South East Asia.
• The Core banking checklist as a impactful (and high-performing) piece of downloadable content for Oradian.

Press releases

• The announcement of a new Group Director for security event IFSEC International.
• Two press releases distributed to Filipino news media for Oradian.

Interviews/case studies

• A case study on how John German Estate Agents improved its compliance processes with Kord/Checkboard.
• An interview with the CEO of a microfinance institution from the Philippines.
• An interview with businessperson and senior judge Allyson Stewart-Allen as part of the event promotion for the Lloyds Bank National Business Awards.
• A case study on how The Agent Site used Kord/Checkboard to boost growth and revenue.

Social media

I managed the LinkedIn pages for Kord, Ripjar, and Oradian, creating posts tailored to the respective company’s diverse audiences, highlighting key events, announcements, and compelling graphics.

Video scripts

I scripted and oversaw the voiceover recording for a product marketing video for Oradian.

I also wrote two meticulously researched and factchecked videos for history YouTube channel The Armchair Historian, which boasts millions of subscribers and annual views.

Wikipedia for corporates

I’ve written Wikipedia articles for business and corporate events, using adherence to Wikipedia’s style guide and rules for business articles, and correct referencing and external links, ensuring approval by the site’s editors.

Pictured here are two Wikipedia articles for corporate events at the time of my writing them.

Football match reports

Between 2018 and 2020 I wrote on-the-whistle match reports for the Confederation of Independent Football Associations (CONIFA), which organises tournaments for unrepresented peoples.

Pictured here: the match report for the 2018 CONIFA World Football Cup final in London and the 2019 CONIFA European Football Cup final in Nagorno-Karabakh.